Resume
As an enthusiastic, creative visual communications specialist, I have specialized expertise in editorial, layout, digital, print, concept and branding. I have been fortunate to capitalize on my art, design, photography and graphics to build out unified brand stories for experiential marketing companies, fashion and retail.
Would love to connect to share more about how I could help elevate your brand’s digital and editorial design to best attract your customer.
Professional Experience
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Create and design editorial
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Generate digital designs
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Design website, marketing materials, email campaigns, and videos
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Relaunched entire company branding (5 departments)
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Craft GIFs, e-newsletters, and ad designs
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Photograph and edit products to match the brand aesthetic
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Increase social media following by 506% across Instagram (2,544),
Facebook (1,164), Pinterest (1,480), and LinkedIn (37)
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Manage a team of 12: web developers, photographers, and graphic designers
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Direct SEO/PPC marketing specialists
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Design corporate branding and a cohesive brand story
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Design email, marketing, and digital campaigns
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Strategize experiential marketing events and plan events
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Budget, manage, and track expenses for each project
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Photograph events and client collaborations
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Accounts include HBO, Amazon, Ferrari, and Stella McCartney
Skills
Editorial & Digital Design
Visual Storytelling
Social Media Marketing
Creating Brand Packages
Brand Messaging
Marketing Analytics
Adobe Creative Suite
Copy Editing
Advertising Campaigns
PR Strategies
Team Management
Web Design
Wire Framing
Typography
Photography
Directing Photo Shoots
Nikon & Canon Camera
Hubspot & Salesforce
Knowledge of PC & Mac
Art History
Strategic Planning
Event Coordinating
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Develop clients’ brands
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Design concept, vision, editorial, layout, and print
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Generate social media, e-newsletter, and graphics
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Photograph events, brand photo shoots, and company head shots
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Design wedding invitations and bespoke pieces
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Direct photo shoots remotely (from NYC for Arkansas clients) to deliver work for local businesses that best fits their brand
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Craft e-commerce websites to increase brand outreach
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Designed impactful websites and marketing campaigns
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Increased client's SEO reach
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Designed online visuals, logos, and company magazines
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Designed international travel layouts
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Formatted visuals and copy
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Rebranded visual layouts for 20% of the magazine with exciting new. layouts, bright colors, and crisp designs.
Membership
Member of New York Women in Communications
(June 2017- Present)
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International Association of Business Communicators
(Fall 2014- May 2015)
Member of ENACTUS
(Fall 2011– Spring 2015)
Education